Anthony Fernandez provides companies, athletes, small to medium businesses and professional sports team with website design, search engine marketing at an affordable rate.
Anthony recognizes how vital it is for your audience to be engaged through: Creativity, Proficiency, Usability, Reliability, and Functionality. All of Anthony’s projects begin with a design consultation that will help underline the goals and objectives. From there Anthony can find out as more about your business and your overall values that are needed to translate your ideas into a fully operational strategy.
Anthony typical goes through the following steps when doing a website design.
Anthony starts by talking about how to market your website. Anthony begin’s thinking about messaging, how to build trust, and what the user pathways will be through your website.
Review of current situation
If you have an existing website, Anthony first want to find out what does and doesn’t work about it and what needs to be altered or changed. If you have not already, Anthony will setup Google Analytic’s so he can review the data and see what improvements he can implement on the new website.
Anthony then gains an understanding about your sales process and ideal customers so that we can do a better job of communicating your value proposition to your website visitors.
Information architecture and user interface planning
Your content and pages are organized in a way that makes your website easy to use. “Wireframes”, like a blueprint for your website, are created to put ideas down on paper before heading into the design of the website.
Creative strategy and interface design
Depending on the message we wish to convey through the design of your website, Anthony will conduct a creative study that will give us a framework for the design of the website. The design of the website will take place in Photoshop by a designer trained in effective interface design techniques.
Future improvements and online marketing
There will always be elements of your website that can be further tested and improved upon. For example, should you feature your top client logos on your homepage, or instead highlight your client testimonials? Which will do better?
Sample Athlete Websites:
Lavell Payne – European Basketball Player and Former UCF Basketball Player
AJ Rompza – UCF Basketball Star and Motivational Speaker
Josh Peppers – Euro Basketball Star and UCF Basketball Alumni
Majic Dorsey – And1 Streetball Legend and International Basketball Sensation
Professional Sports Websites:
Insider Sports – Provides the Latest Sports News, Headlines, Trade Rumors, Major Contract Signings and More